beauty • cosmetics • photography • retouching

Lululemon

Selfcare Product Line Campaign

This campaign took the longest time I ever had to wait to see the images in stores after the shoot.

The photoshoot took place in Vancouver, at the Lululemon’s HQ, in March 2020. Unfortunately, by the scheduled release time, lockdowns forced the company to postpone it globally.

The entire experience, however, was a dream come true. Not only I had been a happy @lululemon customer for many years prior, this was a test product line and I had the privilege to shoot and retouch it 😍

Read about the brief, challenges and other details of this project here (coming soon).

Production & Art Direction: Lululemon
Our stunning models: @alana_greszata @sadiqdesh

Amazing team of talented, supportive and super kind artists: @j_hennessey @nobasura_clubhouse @jessicaelizabethwaters @mattsayswhat @mindybug @rebel_brand_manageme
Photo & post by me @juliakuzmenko
and my wonderful team at @avenueretouching

Photographed with @broncolorusa
Retouched with @retouchingpanels

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